Sydney: October 28th,

Elston Room, Carriageworks (400 pax)

TEAM BOTTLE SHOP CONCEPTS

Project Manager: Moir Laird

Your first port of call for event questions or general enquiries
moir@bottleshopconcepts.com // 0415 209 214

Project Support: Claudia Martinez

All shipping, wine registrations, RSA, licensing and other compliance information. 
claudia@bottleshopconcepts.com // 0431 197 708

Marketing: Anna Webster

Spreading the good word about you… Booklet enquiries, e-news, socials & marketing support, you got a promo then please email her
anna@bottleshopconcepts.com // 0404 878 867

 Operations: Peter ‘Marcho’ Marchant

The winemaker wrangler extraordinaire. The ‘Hand of Dan’ on event day, event day ‘high vis’ RSA officer (aka the sober one), Somm Bar and Sommelier guru
peter@bottleshopconcepts.com

Big Cheese: Dan Sims

All things creative, accounts & invoicing, spittoon emptier
dansims@bottleshopconcepts.com // 0411 857 901

RUN SHEET

Below is a basic run sheet for all events as the times are the same for each city. Please note the time of the briefing THIS IS COMPULSORY so please do not be late.

7am           Team BSC Arrive
11am   Producers arrive
11.30am   Staff Briefing
12.30pm   Producer Briefing (COMPULSORY!)
1pm            Doors open
2.30pm     Begin collecting People’s Choice votes
5.20pm     Announce People’s Choice winner
5.45pm     Final pours – sake removed from tables
6.00pm    EVENT ENDS – PACK UP!
6.30pm     Debriefing beers at … ???

Floor plans will be available for download here soon. Watch this space.

EVENT SET-UP

For the event, we will supply you with Trestle Tables (number depending on product line) with black table cloth (1.8m). At your stand will be a spittoon and plenty of water. We also have two glasses per producer table – more will be available for $10 per stem at Rego on the day if possible.

You need to bring with you all other equipment and branding you need, such as collateral, cash float, mobile eftpos machines, banners etc. Any branding needs to be freestanding (like pull up banners) rather than being affixed to venue walls.

TAG AND TEST

If you are using EFTPOS terminals and or any kind of electrical equipment, please ensure it is tagged and tested. More and more venues are making this a requirement so its a good excuse to get it sorted.

THIS IS COMPULSORY and a requirement of the venues.

PEOPLES CHOICE

At each event we ask people to vote for their favourite producer on the day via iPads roving and at reception. By doing so, they go into the draw to wine some EPIC prizes. If someone says they love your sake, say ‘don’t forget to vote for us in the people’s choice’.

We will announce the TOP 3 at 5.20pm at the event

PROMOTION

We love social and digital; it’s where we live. You should too – we know that the wineries who talk about their involvement in the lead-up sell more wine, get more votes in the People’s Choice, more visitors to their table, and are better in bed.

And we know how time poor everyone is so we’ve put together a social media cheat sheet to make it easier including suggested copy for instagram, facebook, twitter and your e-newsletter as well as images.

SOCIAL MEDIA CHEAT SHEET IS HERE! (coming!)

Every city we exhibit in has different regulations surrounding consumption and sales at events. This is not only frustrating but time onerous. We share in your frustration and ask that you help us to ensure the process is as streamlined as possible.

In Sydney you do not need a licence (we will have an event licence in place to cover you) and take home sales are permitted.

RSA

For all events in Australia ALL staff MUST have a valid Responsible Service of Alcohol Certificate to pour wines. To make it easier, we have a step by step guide to get national accreditation.

Follow THIS LINK to get your national RSA

Once you have all RSAs for ALL staff pouring a the event, submit them via the link below.

SUBMIT all RSA certifications for all staff

For any questions about RSA’s or later additions, email Claudia.

WINE REGISTRATION

We recommend a maximum of 5 sakes per winery registration. If you have more than this, please speak to Peter about what we can do.

REGISTER YOUR WINES

By emailing us before September 22nd to airlia@bottleshopconcepts.com 

SAMPLE & SALE STOCK

We anticipate you needing at least 6 units (750ml) of each wine for tasting stock for ranges below 5 SKUs. If over 5, we anticipate it being 3 units each but more is best. Please allocate more than this if you only have 1 or 2 sakes on tasting.

Sale stock is in addition to this. Please note that any leftover stock needs to be taken with you on event day. We can’t take responsibility for stock left in the venue post-event.

SALES ON THE DAY

Sales are permitted, under the licence, on the day so go crazy whether it be by the bottle, case, or by the glass.

Note: We do not take commission on sales.

SHIPPING

We have consolidated shipping warehouses for all events. We have put together a document that details all addresses, shipping labels and spreadsheets for each city as well as calendar reminders. Please follow the step-by-step instructions carefully – it’s really important to ensure your wines are there on event day.

BAM consolidates all wine shipments for us and delivers direct to the venue on the day.

DO NOT SHIP DIRECT TO THE VENUE.

If you do so, it will be turned back. Ensure your distributors know this.

Sydney Shipping Information can be found HERE.

TASTING. NOT A DRINKING

We hate tokens as we believe it not only takes away from the customer experience, it limits them in the amount of wines they have access to. So all tastes are included in the ticket price.

However, please note, this is a ‘tasting’, not a ‘drinking’ so please ensure you pour a max of 15ml per person. This minimises wastage, spittoon maintenance and, most importantly, helps us manage RSA issues. Less wine, less wastage, less issues. We recommend using slow pourers.

Or the not-so-fine – it’s big, bold, easy to read…

By registering to exhibit with us, you’re agreeing to these terms. It’s the stuff we promise, and the stuff we need you to promise, in how we work together and represent each other and the event.

Have a read HERE.

When it comes to sake / wine, we’re about fun first and facts second. We believe people want to learn about wine the same way in which they consume it, socially.

So on the day, tell them about who you are. Why you’re there. Why you love what you do and what is special about your place. Tell them a story. Because people connect to people, not stainless steel tanks.

We know they want to get to know you more.

SEE YOU ALL ON THE FIELD!